Every Name Has a Story. Ours Started with Struggle.
When people hear “Dark Boys Media,” they ask questions. Corporate executives raise eyebrows. VCs want explanations. International clients wonder about the meaning.
The truth? Our name isn’t about marketing appeal. It’s about reality.
The Beginning
Back in 2015, I was a BCA student in Delhi working part-time as a Data Entry. Juggling college and work to make ends meet.
Then a colleague asked a simple question that changed everything: “Why are you doing this job at this age?”
He suggested I learn SEO instead. I had no clue what SEO meant. But something made me listen. Within days, I was at a digital marketing institute. What started as basic SEO training became a full advanced digital marketing course.
I quit my part-time job and mastered digital marketing – SEO, SMO, ads, organic traffic generation. My interest shifted completely from BCA to digital marketing.
The First Victory and First Failure
My first project was sksongs.in – a song lyrics website. The results were remarkable:
- 23,000+ daily page views
- 5-6,000 active users
- Top 100 ranking in India for arts & entertainment (Alexa.com – Alexa Internet)
This was 2015-2018 when few people in India understood practical digital marketing. Even my instructors couldn’t believe the numbers.
But then the project was dropped due to complications. Complete failure.
That’s when I learned something crucial – success teaches you confidence, but failure teaches you business.
The Question That Started Everything
After college, I took an internship at an international media company. Their work involved advertising, ad creation, story writing, and video editing for brands. My profile was Digital Marketing Executive.
One day, a bestselling author visited our office. During a discussion, he asked: “How much do you charge to develop an author website?”
That question stuck in my mind. What if more people were actively looking to build websites and willing to pay for it. I already knew digital marketing, but I realized the perfect combination: digital marketing + website development = complete business solution.
At 21, with zero clients but clear vision, I founded Dark Boys Media on February 9, 2019.
Building Through the Hard Times
2019: First paid project – educational website with user management system.
2020-2023: Mastered UI/UX design, semantic SEO, custom development. Launched 100+ personal projects. Some succeeded. Many failed. Each failure taught us something new.
2023: Started serious custom development – mobile apps, tools, themes, plugins. Only took referral projects from previous clients. Building reputation slowly.
2024: Created 100% remote team. Started collaborating with companies in Australia and UK under NDAs. Real international work began.
2025: Time to scale globally.
Why Dark Boys Media?
Every business faces dark moments. Market crashes. Failed campaigns. Competitors who seem unstoppable. Clients who don’t pay. Projects that don’t work.
We’ve lived through all of this.
“Dark” represents those challenging moments that either break you or make you stronger. We chose to be made stronger.
“Boys” symbolizes the team spirit that gets you through impossible times.
“Media” is our weapon – we use digital media to turn challenges into opportunities.
What We Do Today
Through six years of building, failing, and mastering, Dark Boys Media has become something unique in the digital space.
We create bold digital solutions — UI/UX design that converts, SEO that delivers real traffic, WordPress development that performs, landing pages that sell, and ads that scale businesses. Everything executed 100% in-house for global brands.
We help startups, SMEs, and enterprises scale smarter. No outsourcing. No shortcuts. Just quality-driven results.
Our Ethics
Dark Boys Media is founder-focused Agency. Every decision comes through my table. Every project gets my personal attention.
We follow strict ethics and only take selected projects:
- No betting apps development or promotion
- No fake advertising
- No brand duplicity
- Nothing irrelevant to society and humanity
We deliver what we promise. We charge what we quote.
The Real Promise
“Dark Boys Media” isn’t just our name – it’s our commitment. When your marketing gets complicated, we simplify it. When expansion seems impossible, we make it happen. When competitors seem unbeatable, we find their weaknesses.
We turn your business challenges into competitive advantages.
That’s what partners who’ve been through the struggle can do for you. Every dark moment we’ve faced has shaped how we approach your business challenges today.
Want to know more about our mission, our team, and how we can help transform your business? Learn more about who we are and what drives us.
Ready to turn your challenges into opportunities? That’s exactly what we do best.